Print Design for the in-house CX team at Qantas
Print Design, Graphic Design, Prototyping
Designed as a pocket guide for the internal CX team to circulate, strategise and lead in customer experience. Working closely with the in-house team, a number of prototyping sessions were undertaken to identify the critical content for maximum impact across the organisation.
The intention of this take-anywhere pocket guide is to equip staff with the tools to create a comprehensive and immersive experience for their customers across all touch-points.
This work was undertaken while working with Lead CX consultants at Future Reference
![](https://cdn.myportfolio.com/adcb678239e12e47f2cb1f72c4385596/a4858144e81034bc5bf62d65cdb4123d8d51d892126f7442b25f0a61edd44e8b6b2761e8b2327afb_rw_1200.jpg?h=04b40dfd0ae67f1d171313d123ea9d5c)